Flynn Robson Sasfin Wealth

How did you get involved in financial services – was it something you always wanted to do?

Financials services was an industry I fell into. I studied for a BCom degree but I wasn’t 100% sure of what I was going to do, so I headed to London where I managed to obtain a job on a trading desk at HSBC and my journey in financial services began.

What was your first investment?

I have always been fascinated with the impact great management teams have on a business. This led me to initially invest in small to mid-cap stocks as access to management was easier, and information was readily available – and in many ways more transparent, leading to a more informed decision. This belief in the power of great management teams to deliver value led to my initial investment being in a small cap stock.

What have been your best – and worst – financial moments?

The best must be every time I happen to find myself on the right side of a trade; the worst for me so far was definitely 2008. I was astounded at the speed and ferocity at which wealth was eroded, and this, being my first market crash, was a life lesson.


What do you tell investors who are worried about their investments due to SA’s current economic environment and COVID-19?

Investing rewards those with long-term thinking, and markets have shown in the past that they recover. If you are in a position to be able to ride out the environment we currently find ourselves in, then it’s best to sit on your hands and wait for the opportunities to present themselves. Avoid making investment decisions in a state of panic as rash decisions very rarely translate to solid investment returns.

What’s the best book on investing that you’ve ever read, and why would you recommend it to others?

As I’ve mentioned, I’m fascinated by the impact great leaders have on businesses, so I’ve read quite a few biographies or case studies. The one book that does stand out from my recent readings would be The Outsiders: Eight Unconventional CEOs and Their Radically Rational Blueprint for Success, written by William Thorndike. The book provides a different perspective on some great unsung leaders of great businesses.

About the Author

Flynn Robson
Head: Portfolio Management and Stockbroking, Sasfin Wealth

Flynn Robson

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